American Choice Modeling


Solutions for Marketing Sciences

We specialize in using the most powerful techniques available in the fields of buyer behavior analysis, non-structured problems, marketing strategy, and supply and demand measurement.  Our areas of expertise include complex conjoint and discrete choice modeling, branding and market segmentation and agent based models. Our skills have been used to solve some of the following business problems, but also go far beyond these examples:

  • Product Line Optimization
  • Optimal Pricing
  • Estimating Demand
  • Advertising Effectiveness
  • Customer Retention
  • Segmentation
  • Optimal Messaging

Solutions for Connecting Supply and Demand

Factoring in the effects of demand on supply chain and logistics engineering is critical for creating an optimized operational system. We specialize in creating operations research models that show our clients the linkage between supply, demand and their business.

If you’d like to see how we can help you solve your business problem please contact us.